Content Marketing Effective for Freelancers

This may not sit well with you, but one time in a MarketingProfs article, I might have (accidentally) said that “back in the day, content marketing was simply called blogging.”

I said it as a way of voicing my concern that content marketing has been with us for years and that there’s basically nothing new about using it as a way to grow your brand online. Some people didn’t enjoy this point of view (judging by the comments).

However, even though I said what I said, the fact is that I still love content marketing. In this day and age, content marketing is simply the new black of online marketing. In other words, if you have a website and you want to promote it (and feel all hip about it), you need yourself some of them content marketing magic!…