Build Twitter Outreach Lists – 5 Ways To Find Influencers

in Use Cases Tags: outreachtwittertwitter outreach

BuzzSumo is designed to help you build Twitter outreach lists of relevant influencers.

BuzzSumo allows you to find influencers, follow them, message them and add them to Twitter lists from within the app.

We have outlined below five ways you can find influencers to add to your outreach Twitter list. The best place to start is the influencers tab.

1. Search for influencers in a topic area

Type in your topic area and BuzzSumo will return a list of influencers by relevance. You can re-sort this list to find influencers that are relevant to you. Thus you can re-sort by:

–          Number of followers

–          Retweet ratio

–          Reply ratio

–          Page authority, if they have a blog or website

2. Search for people that work for a particular company

If you enter a company Twitter ID, such as @Moz, Buzzsumo will find you all the people with @Moz in their bio. This list will primarily be a list of current people at the company but occasionally people do include a list of their previous employers such as ‘previously @Moz @Hubspot’ so you do need to check.

3. Search for influencers that share content from a particular domain

If you go to the content search tab and search for a particular domain such as Moz.com. BuzzSumo will return a list of the most shared content. You can then click the view sharers button to get a list of people that have shared the article which you can resort in the normal way.

4. Search for influencers that share competitor content

Go to the content search tab and search for your competitor’s domain such as Moz.com. BuzzSumo will return a list of your competitor’s most shared content. You can then click the view sharers button to get a list of people that have shared each piece of competitor content.

5. Search for influencers that have shared a specific piece of content

If you go to the content search tab and search for a particular url BuzzSumo will show you how often this has been shared across the networks. You can also click the view sharers button to get a list of people that have shared the article which you can resort in the normal way.

 

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