How to use BuzzSumo to Inform your Video Strategy

in User Tips

With Buzzsumo you are able to filter down to the specific type of content being shared such as videos.

In this article Neil Davidson of MWP says “Just paste the Youtube, Vimeo or privately hosted URL in the search field and you’ll see Buzzsumo work its magic on that video’s URL, displaying where it’s being shared, and on what social network it’s gaining the most traction.”

Neil also recommends using BuzzSumo’s “export” feature. “This allows you to easily export all that newly found and valuable data to an Excel data file, to be categorized as you like or worked with later for future video conceptualization and planning.”