BuzzSumo has launched BuzzSumo Pro. The Pro version of the new content intelligence tool allows marketers to stay informed and produce more effective content marketing through content alerts and detailed insights into what content is working for any topic or business.

Content is the core component of effective marketing and search engine optimisation (SEO) strategies. BuzzSumo Pro provides insights to help marketers develop content strategies based on what works for any topic or business including:

  • The content formats that are working;
  • Which networks that are getting most traction;
  • The headlines that are working;
  • The impact of content length;
  • The days of the week successful content is published;
  • The amplification by influencers.

BuzzSumo Pro also provides real time content alerts so that marketers are notified immediately new content is published on a topic or by a competitor or author.

The content alerts also include link alerts so that marketers are notified every time new articles or blog posts link to a competitor or a tracked domain.

BuzzSumo’s insights provide marketers with content intelligence to help craft effective content marketing strategies and to review content performance.

The tool is also used by many journalists to gain insights into trending content and the most shared content.

There is a free 14 day trial of the new BuzzSumo Pro product.

BuzzSumo co-founder Henley Wing commented

“The new BuzzSumo Pro features are the result of working with our thousands of our users over the last 12 months. They wanted more content intelligence such as the content formats that work best, the topics that are trending and alerts when new content is published including by competitors. BuzzSumo Pro takes content intelligence up to a new level though there is still a lot more we want to do in the future I would like to thank all of our subscribers and users for their continued support.”