To paraphrase Guy Kawasaki there are two types of website managers: those that want more backlinks and those that are liars.
Backlinks matter, a lot, but gaining backlinks is difficult. A good backlink requires someone to write a relevant article mentioning you and to link to your site. This is far harder than getting someone to share your content.
The single best opportunity to gain new backlinks is to find articles that mention you but that do not link to you, and to request a link.
We have to thank Syed Balkhi of WP Beginner for this simple but powerful insight on how he used BuzzSumo to gain over 100 new organic backlinks each month. We tried it and gained over 200 new organic backlinks in the first month. We liked it so much we have built a new feature so you can quickly apply his technique and start gaining …