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Understand what sets journalists apart from other creators, how likely they are to mention your brand, and how to make your pitch perfect.

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Marketing Webinars

Watch our free marketing webinars to get cutting edge analysis, data-based deep dives, and actionable advice from top marketing experts. We cover a wide range of marketing topics, including content marketing, PR, BuzzSumo recommended workflows, and more. Our webinar archive is available to view on demand.

Introduction to BuzzSumo

This live weekly demo from one of our BuzzSumo experts is the perfect platform overview. Learn how to make the most of our powerful features, explore time saving workflows and use cases, and discover how BuzzSumo can help you achieve your goals! Q&A time is also included, so you can ask anything you need to.

Every Thursday - 11:30am EST / 3:30pm UTC

Timesaving Digital PR Outreach Hacks

PR outreach can be a chore. Through years of Digital PR experience, Tom Chivers has developed some highly effective techniques to automate the boring bits, and help you achieve your goals in next to no time.

Tom Chivers

Freelancer

9 Unconventional Ways To Find Content Ideas

Coming up with a great content idea that satisfies your audience, and helps you hit your goals, is no mean feat. Hear our nine unconventional ways of finding ideas that you may never have thought of.

Louise Linehan

Senior Content Manager

Elanor Parker

Digital Marketing Manager

The Formula Behind A Great Campaign Idea

There's a solid science behind creating a great campaign. Hear Rise at Seven talk through their proven process for finding the right campaign ideas to deliver reliable results.

Luke Cope

Content Marketing Director

James Hayward-Browne

Marketing Manager

Marketing IRL: Let’s Talk About Wellbeing

Our very first panel webinar saw us open up the conversation on marketer wellbeing.

Amanda Milligan

Head of Marketing

John Emoavwodua

Content Strategy Consultant

23 Ways To Create Once, But Distribute Forever

Join us for an exclusive webinar with Ross Simmonds, #3 in BuzzSumo's Top 100 Content Marketers & Founder of Foundation, as he talks all things distribution.

Ross Simmonds

Founder

Evan Ahlers

Director of Customer Success

Let’s Get Emotional: An Analysis of 20bn Emojis

We're joined by experts at Brandwatch and Falcon as we combine our data and knowledge to uncover how and why emojis are being used by brands and consumers on social.

Ksenia Newton

Marketing Content Specialist

Shruti Ramanujam

Content Lead

9 Essential Evergreen Need-To-Knows

Join us for our exclusive webinar with Brian Dean, the marketing genius behind Backlinko as he discusses the 9 essential evergreen content need-to-knows.

Brian Dean

Founder

Evan Ahler

Manager, Global CS