Did you wake up this morning dumber than you went to bed?

The sum of human knowledge is accelerating and what we know as a proportion of total human knowledge decreases every day. Effectively we all wake dumber than we went to bed.  We could always become obsolete, the scary fact is we can now become obsolete faster than ever! Knowledge degrades quickly in a fast moving world but by using sophisticated filters and tools we can filter out the noise and focus on the knowledge we need.

In this post we look at how, in less than 15 minutes, you can set up 5 filters, alerts and dashboards that will ensure you are among the first to know about the latest news, research and trends in your industry.…

I am sure there are times when Spiderman wishes he could fly. Superheros all have different powers and circumstances determine who is best able to help you. It is the same with influencers.

What makes an influencer a good content amplifier? We take a look at the charcteristics of your perfect superhero influencer and at how you can find them. Larry Kim calls them the unicorns, they are the outliers, the passionate one or two per cent that have hundreds of times more impact than the other 98%.…

In the film “Minority Report” a character called Agatha has knowledge of what is about to happen enabling the PreCrime department to take preventative action before crimes are committed. Agatha is a PreCog, short for for precognition, meaning to know beforehand.

As a content marketer or publisher wouldn’t it be great if you had foreknowledge of the topics and content that will resonate with your audience next week? Such knowledge would allow you to write the perfect piece of content. You would literally be from the future. And that would get you plenty of attention.

We look at how you can become a Content PreCog by tracking emerging content and gaining insights on content trends.…