Evergreen content is arguably the most important type you can create.
As the name suggests, evergreen isn’t just popular content. It’s the kind of content that remains popular for years and years at a time.
While it brings your site more traffic and your brand more exposure—all you have to do is sit back and enjoy it.
What could be better?
4 Ways to Create Popular Content by Leveraging Data
How about the fact that creating this type of ultra-popular content isn’t a secret known only by the most successful of marketers?
In fact, you can learn how to do it in just four simple steps, so you can then repeat the process over and over.
1. Pull Data on Popular Content That’s Become Evergreen
It’s never been more important to make data-informed decisions about the types of content you create for your company. A “hit-and-miss” strategy based on guesswork …