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Media Database D digiday.com Antoinette Siu

Antoinette Siu
antoinettesiu

1576 followers

San Francisco Bay Area

Journalist covering creator economy @digiday. @Cal @NewhouseSU alumna. | antoinette@digiday.com.

Publications:
Topics
advertising around politics, agency culture, audio anywhere, brands in culture, digiday media buying summit, digiday+, digiday+ media buying briefing, disneyupfronts, equality and opportunity, evolving agencies, gaming & esports, generative ai, marketing, marketing on platforms, media, mediabuyingbriefing, newhouse, preview, strategizing for the future, super bowl, the creator economy, wplead, retail revolution, navigating economic instability
Recent articles
How marketers and creators vet influencer agencies today
Apr 24, 2025
digiday.com
The memes shaping the trade war: Brands lose message 'control'
Apr 18, 2025
digiday.com
Brands, creators hold their own NewFronts-style sales pitches to win over more ad dollars
Apr 15, 2025
digiday.com
Agencies are ready to respond as TikTok deadline approaches
Apr 04, 2025
digiday.com
Influencer marketing budgets and partnerships are growing
Apr 02, 2025
digiday.com
Why marketers shouldn't follow Unilever's creator plans
Apr 02, 2025
digiday.com
B2B marketers hope employees create content for their brands
Mar 27, 2025
digiday.com
Generative AI is changing creator contracts
Mar 24, 2025
digiday.com
Marketers have to use a hybrid strategy in the creator economy
Mar 20, 2025
digiday.com
LTK relaunches app to boost videos and attract advertisers
Mar 11, 2025
digiday.com

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