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Media Database Michel Hogan, Brand Counsel

Michel Hogan, Brand Counsel
michelhogan

1103 followers

Melbourne, Australia

Brand Counsel. Writer. Speaker. Brand is a result of the promises you keep. What promises are you making and how are you keeping them?

Topics
marketing
Recent articles
Is engagement asking too much of employees?
Aug 12, 2024
smartcompany.com.au
Will CrowdStrike’s brand survive the ‘blue screen of death’?
Jul 22, 2024
smartcompany.com.au
Customer loyalty is a one-sided relationship benefiting corporates
Jun 16, 2024
smartcompany.com.au
Sam Bankman-Fried, Elon Musk & how actions can erode a brand
Apr 08, 2024
smartcompany.com.au
'Unheroic' Taylor Swift shows the work is the reward
Feb 11, 2024
smartcompany.com.au
Stating the obvious: Try a little kindness towards those helping you
Jan 24, 2024
smartcompany.com.au
Underneath Bankman-Fried’s wild hair is a tale of how brands work
Nov 01, 2023
smartcompany.com.au
Rebranding is a risk, but Musk's X move has blowtorched Twitter
Jul 26, 2023
smartcompany.com.au
What’s in a name? A brand expert on FCUK Australia’s rebranding
Jul 05, 2023
smartcompany.com.au
Opinion: PwC appears to have an unusual definition of integrity
May 26, 2023
smartcompany.com.au

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