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Media Database A adweek.com Robert Klara

Robert Klara
uppereastrob

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Senior editor for Adweek, author, speaker, and historian. Disposable income goes to shoes and bow ties. All opinions herein are my own.

Publications:
Topics
advertising, advertising/marketing, agencies, brand marketing, branding, brands, cpg news, creative advertising, creativity, creativity x culture, exclusive, food industry news, general, leadership & talent, legacy brands, marketing, media, premium, social media, sports, sports marketing news, super bowl commercials, world cup
Recent articles
Before Betting on a New Flavor, Oreo Is Letting Consumers Choose
Aug 13, 2026
adweek.com
Samsonite's $178.5M Béis Buy Is All About Winning Over Gen Z Women
Aug 13, 2026
adweek.com
Marketers Are Being Pushed to Use AI, But Not Taught How
Aug 11, 2026
adweek.com
Mummy Pig Returns to Kylie Kelce's Podcast as Hasbro Aims For Millennial Moms
Aug 11, 2026
adweek.com
Coke and Visa Score, Adidas and McDonald's Fumble on Pricey World Cup Sponsorships
Aug 06, 2026
adweek.com
The NFL Merch Designer for Stars Like Taylor Swift Is Making a Chair for La-Z-Boy
Jul 28, 2026
adweek.com
Why People Really Got So Mad About Coke's New 'Marlboro' Typeface
Jul 24, 2026
adweek.com
Legendary Toy Brands Have a New Customer: Adults
Jul 24, 2026
adweek.com
AMF's Retro Rebrand Aims to Win Over Gen Z Without Losing the League Crowd
Jul 21, 2026
adweek.com
What Taco Bell Learned From Chipotle's Mistakes Amid Cyclospora Outbreak
Jul 16, 2026
adweek.com

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