Why do you use BuzzSumo?
We use BuzzSumo to come up with ideas for our clients’ content. Since we help a variety of industries, BuzzSumo makes it easy to get a snapshot of what’s trending and what types of content would do well in that niche.
Our entire Earned Media Department also uses it to find journalists and bloggers who would be interested in sharing our clients’ content. They build out their lists and even tweet to those influencers straight from BuzzSumo’s app.