Introducing BuzzSumo's New Journalist Profiles

Revolutionize Your Outreach

Get to know journalists better than ever before

Try our new Journalist Profiles for yourself by signing up to a free 30-day trial, no credit card required.

Journalist research made simple

Fed up with your outreach campaigns being ignored? You might spend weeks creating great content, but without media engagement you risk failing to reach a wider audience.

Target the right people with the right message and your luck will change.

Get the most out of your campaigns with Journalist Profiles:

  • Save hours of research time

  • Available on all paid plans and the 30-day free trial

  • Journalist interests, emails and the publications they write for revealed in one click

  • All details fully exportable in CSV format with a paid plan

  • Filter out the noise of bloggers and focus in on journalists

"This journalist information can help you create relevant content to share with the right journalists, and better personalize your emails when you come to do outreach."

Julia Burns, Ex-BBC Journalist and Founder of Lightning Bug Ltd, a PR company

“BuzzSumo has to be the most important tool that I use for my content marketing and SEO campaigns.”

— Matthew Barby | Digital Marketing Expert, Hubspot

“I can search for terms/phrases and quickly identify content that’s performing well in a niche or with an audience.”

— Rand Fishkin | Founder & CEO,

“With BuzzSumo you can see what is hot in your space on social media and what isn’t. The best part about BuzzSumo is it shows who has shared the content so you can reach out to those influencers and ask them to share your content as well.”

— Neil Patel | Digital Marketing Entrepreneur,

“I’ve been telling the PR sector for ages: You do realise that BuzzSumo has excellent monitoring features? When I show people BuzzSumo, they think it’s amazing. In five minutes, they’re literally starting to outline a strategy.”

— Andrew Bruce Smith | Digital PR Consultant, Escherman

Start using BuzzSumo now!

Find the content that performs best

For example: “Content Marketing”, “”